The 25th Bond installment No Time to Die is bringing a new flavor of the British super spy’s adventures with part of the main setting taking place in Jamaica. Island Records founder Chris Blackwell has made a limited rum of a new product called 007 Rum--made in Jamaica by J Wray & Nephew.
Blackwell is a Bond superfan. He owns GoldenEye, the former vacation home of James Bond creator Ian Fleming. Blackwell even worked as a location scout for Dr. No and has known Fleming since his childhood.
The 007 Rum is fragrant and dark in color made with a recipe that dates back to when Blackwell’s mother owned J Wray & Nephew distillery.
“This is a rum that celebrates Jamaica, my friendships, and also my family legacy,” Blackwell said.
The limited edition run is aged in American oak barrels. The 750 ml bottle sells for $35. While the rum and the film were supposed to be released together, the premiere of the movie was pushed back due to concerns about the coronavirus; however, the rum is available to purchase now.